Applied Generative AI

Certificate icon.
Mastery Certificate
CE0011

Unlock the power of Generative AI to solve real problems, design smart solutions, and lead innovation across industries. Build in-demand skills with hands-on tools, projects, and a standout portfolio.

Online
Mid Level

Certificate description

Generative AI is no longer just emerging technology. It’s a driver of competitive advantage across industries. This certificate prepares you to lead that change with applied skills in prompt engineering, multimodal content creation, workflow integration, and ethical implementation. It’s designed for professionals who want to move from experimentation to real impact, using AI to improve processes, solve complex problems, and spark innovation.

Through a blend of foundational and advanced courses, you’ll explore how to generate and manipulate text, images, audio, and video using leading tools. You’ll learn to build no-code and low-code AI applications, assess risk and bias, and design responsible strategies for deploying AI at scale. The curriculum also encourages cross-functional thinking, helping you connect technical capabilities with business outcomes and user needs.

Each experience is grounded in hands-on practice and supported by expert feedback, peer collaboration, and real-world projects. This certificate signals your ability to lead with emerging technology, blending creativity, critical thinking, and technical fluency to drive meaningful change.

To earn this certificate, you’ll complete three required courses, choose two electives from a curated list, and finish with a capstone that puts your skills into action.

Outcomes

  • Use Generative AI Tools with Confidence
    Gain hands-on experience with leading AI platforms for generating text, images, audio, and video.
  • Design AI-Driven Strategies
    Create responsible, scalable strategies for integrating Generative AI into processes and workflows.
  • Build Low-Code AI Applications
    Use no-code and low-code tools to prototype and deploy AI-powered applications.
  • Apply Ethical AI Practices
    Understand risks, mitigate bias, and apply governance frameworks to ensure responsible AI use.
  • Communicate with AI-Enhanced Insights
    Leverage AI to analyze data and tell compelling stories through visual and narrative outputs.
  • Produce AI-Generated Media
    Combine multimodal tools to develop creative, coordinated media content at scale.
  • Strengthen Work Through Collaboration
    Participate in peer reviews and project iterations that refine your thinking and results.
  • Deliver a Portfolio-Ready Capstone
    Create a polished project that demonstrates applied skill, strategic thinking, and AI fluency.

The learning experience

This online certificate combines asynchronous learning with optional live sessions, expert feedback, and peer collaboration. Learners progress through core and elective courses, building a custom pathway that leads to a capstone and portfolio. Every project is designed to apply what you learn right away.

This program leads to a
Mastery Certificate
Why this certificate matters
Employer Demand
Employer Demand
This demand score is based on real-time job posting data from Lightcast. It reflects employer demand for the skills taught in this certificate, drawn from millions of job listings across industries and regions.
Skills taught in this certificate
Generative Artificial Intelligence
Applications Of Artificial Intelligence
Application Development
Artificial Intelligence Systems
Python (Programming Language)
Web Applications
Top job titles using these skills
Job Titles
These top job titles and salary ranges are based on real-time job posting data from Lightcast. They reflect roles that commonly seek the skills taught in this certificate, drawn from millions of listings across industries and locations.
Demand Planner
$
82688
k
/yr
Field Marketing Manager
$
112384
k
/yr
Product Manager (General)
$
150272
k
/yr
Data Scientist
$
145280
k
/yr
Business Analyst (General)
$
98688
k
/yr
Is this certificate for me?

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Mastery Certificate awarded upon completion.
Credly Badge
Upon successful completion, you’ll earn a digital badge from RIT Certified via Credly. It’s shareable, verifiable, and showcases your skills to employers on LinkedIn, resumes, and more.

Core courses

These are the required courses that form the foundation of the certificate.

Elective courses

Choose from these options to tailor the certificate to your interests and goals.

Hear from the experts

Watch an introduction by the creator of this certificate, [name]

Vision

"We are standing at a turning point. Generative AI is transforming how people work, solve problems, and lead. I built this certificate for professionals who want to adapt with intention. The program spans three essential focus areas—strategy, data analytics, and creative applications—to help participants develop well-rounded fluency. This is not about chasing the latest trend; it's about learning to work with change in a way that feels grounded, purposeful, and human."

Lori Mazor
Certificate Developer

Impact

"This program goes beyond theory. Participants will build the skills they need to use AI in their roles. Whether they are improving operations, rethinking products, or leading teams, they will gain the confidence to act. participants will walk away with industry-specific applications they can put to work immediately. These applications are grounded in real roles, responsibilities, and workflows. This program is built to create impact from day one."

Future

"The organizations that thrive in the next decade will be the ones that act now. The people who learn to use AI with purpose will be the ones shaping the future. This program helps working experts build the skills they need to lead that change, regardless of job title or background. Whether you lead strategy, manage logistics, design learning experiences, or drive creative output, this work meets you where you are. From the boiler room to the boardroom, we believe those with industry expertise deserve a seat at the table as we shape the future of work with AI."

Flexible. Applied. Built for business.

Exploring this for your team, not just yourself? You're in the right place. RIT Certified courses and certificates deliver high-impact ROI whether used off the shelf or tailored with our team to align with your workforce strategy. Each offering builds in-demand skills that help teams grow, retain talent, and stay ahead in a world of constant change. We don’t just deliver training. We help you plan for what’s next.

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